Every rule your project must meet, found for you.

Belfast·SPG008 Advertising and Signage

This Supplementary Planning Guidance (SPG) provides advice and guidance specific to the display of advertisements and signage within Belfast, and is intended for use by developers, the public and plan

Belfast·SPG008 Advertising and Signage

Under 'Improving Health and Wellbeing', the SPPS also recognises that there are a wide range of environment and amenity considerations arising from development that may have potential health and well-

Belfast·SPG008 Advertising and Signage

In addition to planning legislation, there are separate provisions within roads legislation for the control of advertisements. Article 87 of the Roads (Northern Ireland) Order 1993 makes it an offence

Belfast·SPG008 Advertising and Signage

Article 34 of the Road Traffic Regulation (Northern Ireland) Order 1997 makes it an offence to display any sign which resembles a traffic sign on or near a public road.

Belfast·SPG008 Advertising and Signage

Policy DES4 sets out the main considerations the council will consider in assessing proposals for the display of outdoor advertisements that require the council's consent. The provisions of this polic

Belfast·SPG008 Advertising and Signage

Sensitively designed and positioned signage has the potential to enhance the character and appearance of an area, however care must be taken to ensure that advertisements will not detract from the pla

Belfast·SPG008 Advertising and Signage

Planning permission will be granted for advertisements and signage where it has been demonstrated that they: a. Are of good design quality, are located sensitively within the streetscape and do not ha

Belfast·SPG008 Advertising and Signage

Advertising and signage form an integral part of the built environment as a means by which businesses draw attention to their goods and services. Care needs to be taken with regards to their design, s

Belfast·SPG008 Advertising and Signage

In assessing the impact of an advertisement or sign in terms of design quality and impact on amenity, the council will take into account all of the following matters: • Position of advertisement/sign

Belfast·SPG008 Advertising and Signage

Impact of advertisement/sign, including its size, scale and levels of illumination on amenities of people living nearby, on designated heritage assets and their settings and the potential for light po

Belfast·SPG008 Advertising and Signage

A large number of advertisements or signs on a building or along a road can create clutter and be disruptive to the appearance and character of an area. When preparing designs for new signage or adver

Belfast·SPG008 Advertising and Signage

In assessing the impact of an advertisement or sign in terms of clutter, the council will take into account the following: Cumulative effect of the proposal when read with other advertisements and sig

Belfast·SPG008 Advertising and Signage

Advertising proposals affecting listed buildings, Conservation Areas, Areas of Townscape Character (ATC) or other areas of high amenity value require special consideration and sensitivity. The followi

Belfast·SPG008 Advertising and Signage

Illuminated signs: • Where the means of illumination is directly visible from any part of the road. • Which, because of their colour, could be mistaken for, or confused with, traffic lights or any oth

Belfast·SPG008 Advertising and Signage

Signs which incorporate moving or apparently moving elements in their display, especially where the whole message is not displayed at one time therefore increasing the time taken to read the whole mes

Belfast·SPG008 Advertising and Signage

Those which resemble traffic signs because of their colour or content or those which embody directional or other traffic elements, and which could therefore cause confusion with traffic signs.

Belfast·SPG008 Advertising and Signage

Signs sited or designed primarily to be visible from a motorway or other special road.

Belfast·SPG008 Advertising and Signage

Those which cause possible interference with a navigational light or an aerial beacon.

Belfast·SPG008 Advertising and Signage

In assessing the impact on road safety, a consideration for the council will be whether the advertisement/sign itself or its location is likely to be so distracting or confusing that it creates a haza

Belfast·SPG008 Advertising and Signage

Thoughtful siting and illumination can overcome many of the potential hazards listed above. Road safety issues are less likely to occur where an advertisement/sign is proposed within an existing indus

Belfast·SPG008 Advertising and Signage

Where appropriate the council will consult other relevant public bodies, who have an interest in the safe display of advertisements/signs. In particular, the council will take into account the advice

Belfast·SPG008 Advertising and Signage

The main purpose of this chapter is to set out the council's detailed guidance to provide a consistent basis against which to consider the display of different categories of advertisements and signs.

Belfast·SPG008 Advertising and Signage

Poster panel displays comprise the more traditional paper posters on panels or hoardings, either freestanding or attached to buildings, modern displays, including moving prismatic panels, and internal

Belfast·SPG008 Advertising and Signage

Poster panel displays are a common feature of urban advertising and rely on size and siting for their impact. They can have the potential to be over dominant and obtrusive in the streetscene, and as s

Belfast·SPG008 Advertising and Signage

The format adopted under each category includes a general description of the advertisement/sign type including information on where these normally occur, the potential impact that they can have and se

Belfast·SPG008 Advertising and Signage

• Number, scale, proportions and design should respect the site and surrounding context. Where proposed at the back edge of pavements, or other prominent locations, care needed to ensure that no undue

Belfast·SPG008 Advertising and Signage

Large scale poster panels (generally 48 sheet displays) can be a common feature on gables of buildings in those predominantly commercial parts of the city and may offer benefits, such as screening an

Belfast·SPG008 Advertising and Signage

Design, form, size, proportions and siting of a gable mounted advertisement should be sympathetic to the host building to which it is to be attached. Should generally be located above ground floor lev

Belfast·SPG008 Advertising and Signage

Shroud advertisement displays are known by a variety of names such as meshes, wraparounds or blow–up signs. While they range in size, they are generally large-scale and can cover the full elevation of

Belfast·SPG008 Advertising and Signage

The design of fascia signs and projecting signs should always complement and respect the design of the shopfront/host building and surrounding context in a positive manner. An excessive number of sign

Belfast·SPG008 Advertising and Signage

Fascia signs should be appropriately sited and of a size and design that is sympathetic with the shopfront, the façade of the building and any detailing thereon. Where there is an original fascia, the

Belfast·SPG008 Advertising and Signage

Projecting signs should be sympathetic to the design of the building where they are to be displayed and respect fascia signage. Box signs should be located at fascia level and are generally best situa

Belfast·SPG008 Advertising and Signage

Blinds, awnings and canopies that are well designed can improve the attractiveness of a building or street. Poorly designed or prominently located blinds or canopies displaying advertising can however

Belfast·SPG008 Advertising and Signage

Blinds, awnings and canopies should be retractable, made from non-reflective material and be designed to integrate with the appearance and construction of the commercial premises / shopfront as a whol

Belfast·SPG008 Advertising and Signage

If not treated with great sensitivity, high level advertisements/signage have the potential to give the appearance of clutter within the local street scene and be obtrusive and dominant over long dist

Belfast·SPG008 Advertising and Signage

High level signs will generally only be appropriate where they relate to the scale and primary use of the host building. They should be designed to be read as part of the building and should not detra

Belfast·SPG008 Advertising and Signage

Retail and business park signage includes signage placed on the building or group of buildings, freestanding signage in proximity of buildings and/or advance signage located close to the entrance to t

Belfast·SPG008 Advertising and Signage

The uncoordinated display of advance advertisements or ad hoc directional signs to individual businesses within retail/business parks, which bear no direct relationship to the building, land or struct

Belfast·SPG008 Advertising and Signage

There is great potential for all advertising associated with retail or business parks to be undertaken in a planned and co-ordinated manner. Ideally the fascia signs for individual premises should for

Belfast·SPG008 Advertising and Signage

All new buildings in a retail or business park should incorporate a signing zone as part of the design. Fascia and projecting signs should be in scale with the host building and surrounding buildings

Belfast·SPG008 Advertising and Signage

Pylon and pole mounted signs are a common feature at petrol filling stations and are increasingly found in association with drive-through restaurants, supermarkets, retail warehousing, retail parks an

Belfast·SPG008 Advertising and Signage

The height, size and levels of illumination of pylon and pole mounted signs can result in visual intrusion within the locality where they are situated. They can be extremely dominant over long distanc

Belfast·SPG008 Advertising and Signage

Should be in scale with their surroundings and should not significantly exceed surrounding building heights. Should not detract from the visual amenity or character of the surrounding area. Should not

Belfast·SPG008 Advertising and Signage

Digital advertisements (sometimes referred to as digital screens or digital billboards) often project advertisements in video format but can also show a still image or be programmed to cycle through a

Belfast·SPG008 Advertising and Signage

While there is no formal definition of fly-posting, this activity is generally taken to be the display of advertising material on buildings and street furniture without the owner's consent. Fly-postin

Belfast·SPG008 Advertising and Signage

Fly-posting occurs in most locations but can be particularly prevalent and prominent within built up areas, can be unsightly and often symptomatic of urban decay. Given the increasing emphasis placed