Scope of Advertising and Signage Guidance

This Supplementary Planning Guidance (SPG) provides advice and guidance specific to the display of advertisements and signage within Belfast, and is intended for use by developers, the public and planning officers in the assessment and delivery of applications for consent to display an advertisement. The guidance applies to proposals for advertisements which include poster panel displays, shroud advertisements, pylon/pole mounted signs as well as signs displayed on commercial premises, retail and business parks and petrol filling stations. Additional types of advertisements include freestanding digital kiosks and large digital signs integral to the building fabric, which have grown in popularity across Belfast over more recent years.