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Types of Advertisements and Deemed Consent
2.1.3Belfast·SPG008 Advertising and Signage
This type of advertisements can be considered to fall into two camps, those where 'deemed consent' cannot be restricted, such as small plaques on business premises and non-illuminated advertisements i
commercialconservationDesign and Placement Considerations for Advertising
4.2.3Belfast·SPG008 Advertising and Signage
Sensitively designed and positioned signage has the potential to enhance the character and appearance of an area, however care must be taken to ensure that advertisements will not detract from the pla
conservationnon-domesticPolicy DES4 - Advertising and Signage Requirements
Policy DES4Belfast·SPG008 Advertising and Signage
Planning permission will be granted for advertisements and signage where it has been demonstrated that they: a. Are of good design quality, are located sensitively within the streetscape and do not ha
non-domesticcommercialconservationProtection of heritage assets in advertisement control
4.2.7Belfast·SPG008 Advertising and Signage
In this regard, there is a particular need to protect the important townscape heritage assets, such as listed buildings and their settings, conservation areas and areas of townscape character. Therefo
commercialconservationDesign quality and amenity for advertising and signage
4.3.1–4.3.2Belfast·SPG008 Advertising and Signage
Advertising and signage form an integral part of the built environment as a means by which businesses draw attention to their goods and services. Care needs to be taken with regards to their design, s
non-domesticcommercialexternal-spaceconservationRespecting heritage assets and their settings
4.5.1Belfast·SPG008 Advertising and Signage
Advertising proposals affecting listed buildings, Conservation Areas, Areas of Townscape Character (ATC) or other areas of high amenity value require special consideration and sensitivity. The followi
heritageconservationnon-domesticHeritage impact assessment for advertisements and signs
4.5.3Belfast·SPG008 Advertising and Signage
In assessing the impact of an advertisement or sign on heritage assets, the council will take into account the following: • the effect the advertisement/sign will have on the general characteristics o
conservationheritagesignageShroud advertisements - description and potential impact
5.4.1, 5.4.2Belfast·SPG008 Advertising and Signage
Shroud advertisement displays are known by a variety of names such as meshes, wraparounds or blow–up signs. While they range in size, they are generally large-scale and can cover the full elevation of
non-domesticcommercialexternal-spaceconservationAdvertising in Predominantly Residential Areas with Offices
5.5.8Belfast·SPG008 Advertising and Signage
In predominantly residential areas, where offices occupy part or all of a former residential property, it is essential that advertising remains unobtrusive in order that the residential amenity of the
residentialcommercialadvertisingsignageconservationFilling station/forecourt signage - Design guidance
5.7Belfast·SPG008 Advertising and Signage
All signs should be in scale with their surroundings and not detract from the amenity of the surrounding area. Illumination should be restricted to sign lettering and logo. Freestanding signs should b
commercialsignageconservationDigital Advertisements – Design Guidance
5.9.3Belfast·SPG008 Advertising and Signage
DIGITAL ADVERTISMENTS – DESIGN GUIDANCE • More suitable to predominantly commercial areas, industrial areas or along transport corridors and areas with larger buildings where signage can be integrated
commercialindustrialconservationpublic-realmsignagePotential impact of small format outdoor advertisements
5.10.2Belfast·SPG008 Advertising and Signage
Care needs to be taken where such advertising is proposed in areas of historic interest where important views and vistas or the setting of designed landscapes or listed buildings are present. Particul
conservationcontextSmall format outdoor advertisements – design guidance
5.10Belfast·SPG008 Advertising and Signage
More suitable in areas of commercial character and within areas that are subject to comprehensive redevelopment proposals that comprise public realm works. Can be considered on the following items of
commercialsite-planningexternal-spaceconservationEstate agent boards - Removal of deemed consent in specified areas
5.11.4-5.11.5Belfast·SPG008 Advertising and Signage
Belfast City Council has requested the Department for Infrastructure (DfI) to grant a direction under Section 6 of The Planning (Control of Advertisements) Regulations (Northern Ireland) 2015 for the
dwellingexternal-spaceconservationDrawings requirements
6.1.2Belfast·SPG008 Advertising and Signage
Drawings - scale drawing(s) outlining the dimensions of the advertisement/sign and the building on which it is to be located. Should clearly show its position on the land or building in question i.e.
advertisingsignageconservationIllumination details
6.1.2Belfast·SPG008 Advertising and Signage
Illumination – confirmation if the sign is to be illuminated as well as the type and colour of illumination and if static or intermittent. Confirmation should also be provided of default colour settin
advertisingsignageconservation