Regional Development Strategy 2035

The RDS provides regional guidance under the three sustainable development themes of economy, society and environment. It seeks to promote employment and support economic development of the region while sustaining a high quality environment. While the role of advertisements is not specifically referred to in the RDS, by its very nature advertising contributes to the creation of a vibrant and competitive economy and as such care must be exercised given the potential significant impact that outdoor advertising can have on the environment.