SPPS Strategic Planning Policy Statement Edition 2 (December 2025)·Page 47·6.59
Prevention of Advertisement Clutter and Heritage Protection
All advertisement proposals must not detract from their location or surroundings, with careful control of illuminated signs and protection of heritage features such as listed buildings and conservation areas from adverse advertising effects.
Care must be taken to ensure that all proposals will not detract from the place where advertising is to be displayed or its surroundings. In particular, it is important to prevent clutter, to adequately control signs involving illumination and to protect features such as listed buildings, and conservation areas from the potential adverse effects of advertising. The subject matter of advertising is not normally a material planning consideration.
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